Link to Wellington Advocacy Home page

We help you win.

What We Do

We create value by shaping government policy and public opinion.

Wellington drives strategy, aligns tactics and develops the high impact products you need to get results from government.

We specialize in digital advocacy campaigns that change public policy outcomes.

We create strategic communications plans, offer bespoke media coaching, generate earned media and guide you in a crisis.

Work with Canada’s top political professionals to navigate complex issues and achieve your goals.

Material Development
Intelligence
Outreach Plans
Arrange & Attend Meetings
Lobby Days
Policy Development

Websites
Digital Advocacy Campaigns
Content Creation
Brand Development
Social Media Marketing

Key Message Development
Questions and Answer
Development
Senior Strategic Advice
Media Inquiry Management
Rebuild your Reputation

Public & stakeholder engagement
Facilitation
Stakeholder mapping & outreach planning
Design & presentation development
Presentation and workshop delivery training
Digital engagement

Government Relations

Material Development
Intelligence
Outreach Plans
Arrange & Attend Meetings
Lobby Days
Policy Development

Corporate Communications

Communications Calendar
CEO Profile
Reputation Management
Internal Communications
M&A Communications

Coalition Building

Establish and Structure
Coalitions
Manage Professional Services
Compliance Expertise
Identifying Allies

Websites

Website Development
UI Design
Website Hosting
SEO Optimization

Digital Advocacy Campaigns

Mobilizing the Public
Microtargeting
Creative Development
Supporter List Building
Email List Marketing

Crisis Communications

Key Message Development
Questions and Answer
Development
Senior Strategic Advice
Media Inquiry Management
Rebuild your Reputation

Parliamentary Committees

Testimony Prep
Q&A Prep
Amending Legislation

Opposition Research

Know yourself
Know your competition

Social Media Marketing

Calendar Development
Account Creation & Management
Creative Development
Targeting

Media Training

Best Practices
TV
Radio & Print Simulations
Post Interview Analysis

Media Relations

Op-Ed Creation
Story Placement
Media Inquiry Management
Media Contact Management
Spokesperson

Political Campaign Management

Local and General Election
Campaign Manager
Nomination Campaigns
Direct Voter Contact

Content Creation

Graphic Design
Video Advertising Creative
Photography & Videography
AB Testing

Public Engagement

Public & stakeholder engagement
Facilitation
Stakeholder mapping & outreach planning
Design & presentation development
Presentation and workshop delivery training
Digital engagement

Partnerships

Advisory
Global Donor Relations
International Development
Emerging & Frontier Markets
Intermediation
ESG & SDG Impact
Corporate Diplomacy
Humanitarian Aid
Indigenous Relations

Brand Development

Brand Strategy and Values
Logo and Stationery Design
Target Audience
Competitive Review and Research
Brand Positioning
Content Marketing Strategy
Social Media Strategy
Naming Services

Trade

Cross Border Policy Analysis and Development
Regulatory Drafting, Interpretation, Processes and Approvals
International Government and Stakeholder Mapping and Monitoring
Third-party Stakeholder support
Issue and Legislative Monitoring
Full Communication and Media support

Material Development
Intelligence
Outreach Plans
Arrange & Attend Meetings
Lobby Days
Policy Development

Websites
Digital Advocacy Campaigns
Content Creation
Brand Development
Social Media Marketing

Key Message Development
Questions and Answer
Development
Senior Strategic Advice
Media Inquiry Management
Rebuild your Reputation

Public & stakeholder engagement
Facilitation
Stakeholder mapping & outreach planning
Design & presentation development
Presentation and workshop delivery training
Digital engagement

Material Development
Intelligence
Outreach Plans
Arrange & Attend Meetings
Lobby Days
Policy Development

Communications Calendar
CEO Profile
Reputation Management
Internal Communications
M&A Communications

Establish and Structure
Coalitions
Manage Professional Services
Compliance Expertise
Identifying Allies

Website Development
Website Design
Web Hosting
SEO Optimization
UX Design

Mobilizing the Public
Microtargeting
Creative Development
Supporter List Building
Email List Marketing

Key Message Development
Questions and Answer
Development
Senior Strategic Advice
Media Inquiry Management
Rebuild your Reputation

Communications Calendar
CEO Profile
Reputation Management
Internal Communications
M&A Communications

Testimony Prep
Q&A Prep
Amending Legislation

Know yourself
Know your competition

Calendar Development
Account Creation & Management
Creative Development
Targeting

Best Practices
TV
Radio & Print Simulations
Post Interview Analysis

Op-Ed Creation
Story Placement
Media Inquiry Management
Media Contact Management
Spokesperson

Local and General Election
Campaign Manager
Nomination Campaigns
Direct Voter Contact

Graphic Design
Video Advertising Creative
Photography & Videography
AB Testing

Public & stakeholder engagement
Facilitation
Stakeholder mapping & outreach planning
Design & presentation development
Presentation and workshop delivery training
Digital engagement

Brand Strategy and Values
Logo and Stationery Design
Target Audience
Competitive Review and Research
Brand Positioning
Content Marketing Strategy
Social Media Strategy
Naming Services

Cross Border Policy Analysis and Development
Regulatory Drafting, Interpretation, Processes and Approvals
International Government and Stakeholder Mapping and Monitoring
Third-party Stakeholder support
Issue and Legislative Monitoring
Full Communication and Media support

Every client benefits from our unmatched network of business leaders, politicians, media and strategic partners.

How We Work

Group-3

BORN OUT OF POLITICS. DELIVERING BUSINESS SOLUTIONS.

DEPLOYING TECHNOLOGY FOR STRATEGIC IMPACT.

Group 2

BLENDING UNIQUE NETWORKS AND INSIGHTS.

MOBILIZING ANYONE FROM GRASSROOTS TO GOVERNMENTS.

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Our Services

We help clients win by working at the speed of politics to change the discourse, provide unique insights and deliver results to meet your goals.

 

Government Relations

Our seasoned government relations team knows the process, landscape and tactics to move on your goals. Our decades of combined political experience in Canada’s highest political offices bring expertise and proven action to your outreach.
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Media Relations & Training

Write your winning story, make an impact. That’s our goal. Whether you’ve spent decades building your brand or are just starting out, we help maximize the potential of your most valuable asset, your reputation.
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Digital Advocacy

Driving from politics, we’re grounded in persuasion and mobilization tactics that activate your local, regional, national or interest-based audience. Our in-house creative team creates end-to-end bespoke campaigns to have your message heard and acted on.
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International Development

Operating at the nexus of development, trade and security, our experts incubate thriving partnerships to supercharge your impact. Leveraging a unique global network and an adept understanding of the public, private and philanthropic sectors, we offer an unrivaled global practice to power your organization.
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SMS Solutions

Through innovative solutions from our strategic partner, Government Technology Solutions, we amplify your community engagement and mobilization.
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Issues Management & Crisis Communications

Corporate Communications

Public Engagement

Reach your goals at the intersection of communication and collaboration. We go above and beyond to practice the art of engagement through strong planning, value identification and a rigorous process.
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Creative Agency Services

Our in-house creative team creates end-to-end bespoke campaigns to have your message heard and acted on.
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Every client will benefit from our unmatched network of business leaders, politicians, media and strategic partners.

Our Clients

We are strategists, communicators and researchers. We are campaign gurus, marketing experts and digital architects serving some of Canada’s most recognizable companies.

We help you win.

Book your consultation today.